In 2021, I started Love From JXY — just me, some stainless steel jewellery, and a slightly unhealthy relationship with TikTok. Turns out, people liked shiny things and my chaotic energy, because they actually bought the stuff. Wild.

Fast forward to 2022: I somehow convinced enough people to show up to a pop-up event in London. No one threw tomatoes, so naturally I did it again, at Brighton Tattoo Convention in 2023. By 2024, things really escalated and I found myself hosting an even bigger pop-up in Manchester. Basically, the more people liked it, the more I kept showing up in new cities with new products and good vibes.

It was these events that made me realise it wasn’t just about the products. At every event, people would tell me how much the brand meant to them. Not just because of the accessories, but because of how it made them feel — seen, safe, and celebrated. That’s when it clicked: this isn’t just a shop, it’s a whole vibe.

It’s about self-expression in every form — not just flaunting my best selling socks (humble brag), but tattoos, piercings, nails, makeup, gender, identity, and that one weird but perfect outfit you wore in public even though your nan judged you.

So, let me introduce you to the next chapter: JXY Studios. A women-owned, LGBTQ+ body artistry hub in Greater Manchester. Think of it as your creative safe space — neurodivergent-friendly, salon-free of the stiff high street energy, and full of artists doing their thing their way.